About Manoverboard
Manoverboard is a leading North American design studio that works for companies and organizations that seek principled messaging and smart growth. We focus on providing rebranding, design and marketing strategy to clients in the Cause-Related Marketing and Specialty Retail sectors.
Cause-Related Marketing
Having worked at the Rockefeller Foundation and other non-profits, Andrew Boardman started Manoverboard in 2001 with an eye toward assisting businesses that seek long-term social and environmental change.
Our cause-related practice provides marketing strategies and design for companies and organizations to leverage ideas and resources for global or national impact. Together, we help our clients create positive social, environmental—as well as financial—returns. Our objective is to ensure that our client’s market strategy and communications are aligned with their social, financial, and environmental impact.
We’ve worked with the NRDC, Acumen Fund, Generation Investment Management, HeartShare Human Services, MIT, and United Nations University in New York to create cause-related marketing strategy and design. Visit our portfolio to see some of our work.
Specialty Retail
In helping to craft Tiffany & Co.’s first e-commerce website and then designing the first ecommerce website for Barneys New York, Andrew Boardman helped raise the bar in online retail.
Our Specialty Retail practice focuses on helping niche design retailers, product developers, architects, and other businesses build new, sustainable and substantial streams of revenue online. Our goal is to consistently extend our client’s brand, inspire its customers, and promote product sales—all with an appeal to elegance and understatement. In a crowded market of luxury and specialty goods, we help retailers embolden their brand and instill confidence in their online customers.
Our specialty retail clients include companies such as Barneys New York, EQ3, Natel Energy, Lefty's Editorial, and Book Architecture. Visit our portfolio to see our work.
Millions Served
Our websites have attracted millions of engaged users and have helped clients generate millions of dollars in revenue. Sites are built upon careful planning, strong design, solid research, and clean code. Our logos and identities are still around today—even ten years later. And our reports, business cards, and brochures are reprinted again and again. In this way, our design work is, in numerous ways, a reflection of our dedication to sustainablility.
–Andrew Boardman